Posts Tagged ‘work’

Never Too Good to Dig a Hole

Monday, June 9th, 2008

Digging a hole

Photo by Steve.Wilson

I once worked with a flash designer who created a site, but refused to develop the ad media that was going to promote that site because it was a “waste of (his) time”. Another former colleague didn’t want to do anything junior because she had “already worked there a year”. Their point-of-view was that once you are regularly doing certain tasks in your job, doing more junior tasks should be assigned to more junior people.

I tend approach work with a different philosophy.

If you have a certain skill and that skill is needed, using it (even if it’s not part of your regular duties) shows that you’re willing to help out in a crunch and that you have a range of valuable skills. Refusing to help when you can could have the opposite effect.

Take a company like FreshBooks who believe that customer service is core to their philosophy. As such, everyone works on basic tech support, even the principles of the company. A company’s mandate can turn a “junior” task into one so important that everyone needs to participate in it.

There’s nothing wrong about a renowned graphic artist laying out a business card. There’s nothing wrong about an Executive Producer responding directly to a question about his TV show on Facebook (true story). And there’s nothing wrong when a landscape architect gets her hands dirty digging a hole in the dirt to lay the foundation of a new project.

In fact, I’d say there’s everything right about keeping your most basic skills polished and helping where help is needed.

Guinevere OrvisAboutNewMedia.com is run by Guinevere Orvis. I'm an Interactive Producer working in the broadcast industry, which means I'm a new media person in a traditional media organization. I currently live and work in Toronto, Canada.

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